Most attorneys invest time and money into their websites in hopes of generating new clients from injury victims searching the web for an attorney. What most attorneys forget to do is to use their legal website to generate referrals from attorneys outside their home state. You can generate more outside referrals by adding a blog focused directly to other attorneys on your homepage. Look for legal news in your state and comment on it from an attorney’s perspective. You can talk about different areas of a case you are currently working on. Explain why some strategies are working and why others will not. Talk about your own ideas for handling similar cases in the future. The client side of your website is not the place for legalese. But a focused attorney blog will provide all the key words other attorneys need to find you on the web.
A great example of this kind of attorney blog can be found at http://www.marylandinjurylawyerblog.com/.
If you are interested in generating more attorney referrals by adding a blog to your current website, Law Father can get you started right away! Call 1(800)325-7715 or email info@lawfather.net.
Wednesday, July 18, 2007
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